Profile PictureJeff Fromm

In addition to his marketing degree from The Wharton School at the University of Pennsylvania, Jeff has more than 25 years of brand marketing experience. On behalf of Barkley, he spearheaded the Millennials research partnership with The Boston Consulting Group and Service Management Group. Jeff is the founder of Share.Like.Buy, a Millennial Insights & Marketing Conference, the co-author of the book, "Marketing to Millennials: Reach the Largest and Most Influential Generation of Consumers Ever," and the lead editor of a blog, www.millennialmarketing.com.

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Millennials on Tap: A Guide for Marketing to Millennials in the Adult Beverage Category

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Making the Hot List: Retail Marketing Tips for Winning with Millennials

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The Secret Sauce For The Modern Brand: Food Marketing Secrets For Millennial Brand Success

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Millennials As New Parents: The Rise Of A New American Pragmatism

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The Millennial Mindset®

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Your Brand Authority Is Your Future

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#Golf and the Millennial Generation

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What's the Buzz on Bling?

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American Millennials: Deciphering the Enigma Generation

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